Matchroom Sport secure WPT Europe production - 21/04/2010
Matchroom Sport, the world's leading producers and distributors of televised poker, are delighted to announce that they will be producing the World Poker Tour's European events.
The WPT visit venues around Europe during the 2010-11 season, with the first televised stop being the WPT Grand Prix de Paris at the Aviation Club de France, starting May 8. Matchroom Sport adds their considerable expertise and experience from producing some of the world's most popular poker programmes.
Matchroom Sport Managing Director Eddie Hearn said: ''We are delighted to be working with the WPT on this exciting project. The WPT has established itself as the number one Tour in poker and bringing their prestigious events to Europe is great news for players, broadcasters and the game of poker.''
World Poker Tour President Adam Pliska said: "It is great to be working with Matchroom on our European events and we are excited ab! out this partnership - the clock is already ticking down to the Grand Prix de Paris which promises to be a fantastic event."
Matchroom Sport is responsible for over 200 hours of original content every year and is the force behind some of poker's biggest events. The company received the Award for Innovation at the 2009 European Poker Awards in recognition of its continued commitment to pioneering new tournaments like the PKR Heads-Up Grand Slam showcasing the world's best talent head-to-head and the Full Tilt Durrrr Million Dollar Challenge pitting Tom "Durrrr" Dwan against Ilari "Ziigmund" Sahamies. Existing favourites received a new twist as the fourth PartyPoker Premier League moved to Las Vegas and boasted a $100,000 buy-in, the World Open V triple-stack format was a revelation for both players and viewers and the recent Big Game IV introduced walk-on music and evictions.
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